Puja to be less sweet this year

With the sudden price rise of milk and sugar, the key ingredients of the Bengali sweets, confectionery shops in the city are mulling a price hike in the coming weeks.

“The prices of milk, ghee and sugar —the main ingredients for sweet shops — are constantly going up. We’ve been shouldering the burden for the past few months, but for how long? We can’t compromise on quality and size of sweets, as we have a name in the market…We can’t continue without a 10-20% increase in the price of our products. Roughly, it means that a sweet that costs `10 now will cost `12,” said Parikshit Gupta of Gupta Brothers, Salt Lake.

Source: Times of India

Image Courtesy: Hindustan Times

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